A global leader in air transport industry.
How do you convince your business customers that your app saves time and money? How do you ensure your investment in apps will produce profits as planned? How do you build consensus among a diverse group of stakeholders, including customers that are reluctant to make any changes?
The company needed to upgrade a reservation app, part of a next-generation suite to speed the process of making airline reservations, but customer’s clients were reluctant to replace a working system. Customer’s clients were using a combination of offline and online tools for reservations. It got the job done, but it wasn’t the most efficient method. It involved manual computations, guesswork, referencing several different systems, so naturally, it introduced a lot of errors. Employees needed training that lasted months. There were right from their perspective, if it works, why change? However, in the competitive industry where every second delay could mean massive losses or lost opportunity, it was a challenge for decision-makers.